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Managing Multiple customer-facing digital platforms

Addison Lee

UX • Performance • SEO

Addison Lee

The Challenge

Taking ownership of the digital platform

During my time at Addison Lee i have contributed as a valuable asset in delivering high end digital products. Addison Lee relied on an external agency for website development and maintenance. This created bottlenecks, limited flexibility and drove up costs for even the smallest updates.

Helping revamp the company’s website, providing solutions to digital apps and products reducing dependency on external development agencies

Taking ownership of the digital platform

Before

Managing Multiple customer-facing digital platforms

The goal was to transition the website in-house and establish a modern, scalable development workflow that would give the digital team full control, improve performance and enable faster delivery.

Managing Multiple customer-facing digital platforms

Managing Multiple customer-facing digital platforms

Supporting Multiple Customer-Facing Platforms

Alongside the core Addison Lee platform, I also managed BAU development and optimisation across multiple customer-facing websites, supporting ongoing feature delivery, frontend improvements, content updates, and performance enhancements across the wider digital ecosystem.

Supporting Multiple Customer-Facing Platforms

Role

Full Stack Development

Focus

UX • Performance • SEO

Stack

PHP • Javascript • HTML • Tailwind • WordPress

Industry

Transport & Mobility